Tuesday, October 18, 2011

PSD to WordPress conversion: Steps to Design Search Engine Friendly WordPress Website

Virtual world today has become very dynamic and competitive and to achieve long lasting success with your website, you are required to strategically place the website in the virtual arena. PSD to WordPress conversion helps you efficiently develop your website and let your website to enjoy various profitable features.


WordPress is an amazing open source blogging tool and publishing platform, which when intelligently used, can be easily customized into content management software. In addition to many resourceful features with WordPress you receive an in-built SEO advantage. Search engine optimization is vital for the success of your website. SEO enables your web page to be easily read and crawled by the various search engines and hence results in its early appearance on the search engine results. The early your web page appears, the more traffic your website receives and hence more are the business opportunities for your enterprise. WordPress features and functions guide search engines through the posts and pages and help it to easily crawl your site. WordPress comes with several built in search optimization tools, like the ability to use .htaccess to create apparently static URLs known as Permalinks, Blog Rolling, and Pinging.

However if you make avail of customized PSD to HTML/WordPress theme to develop a unique and attractive web design, some of the in-built features are compromised. But you can ensure SEO by ensuring the following steps:

Proper coding: make certain that you hire a professional and experienced developer to convert PSD to HTML/WordPress. The subsequent conversion will be w3c validated and have clean coding. It is required because errors in coding may hamper search engines in reading the website.


Use proper content: keep in mind that search engines don’t “see” the website, they “read” it. Apart from an attractive PSD to WordPress theme, develop intelligent content and use quality words for better search results. Always write your content with the users in mind. A searcher may not know what exactly he wants and may type in certain key words to get the result. Understand and try to predict those keywords and use them more often and smartly in your content.


Content over styling: a search engine reads the content and ignores the styles and CSS in the very first go. Put your content on the top keeping side bars and footers towards the bottom. The first third of your webpage should be enriched with suitable content.

Keywords, Links, and Titles Meet Content: Search engines give credit to certain words and combinations of words found within your document which are similar to the words found within your links and titles. Thus include the key words in the links and in the content.

Content in Links and Images: even if your website has more of images and links pay attention to the content in alt and title in links and image tags. Provide more content in the descriptions to facilitate SEO.

Link your website: to ensure good SEO link your website with popular websites. Also promote your website by printing the link on your visiting cards etc.

Good Navigation Links: ascertain that your PSD to WordPress conversion has strong frameworks and offers very easy navigation to let users and search engines to float through your webpage and make it a successful venture.

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